Women and gentlemen… the weekend, presented by Daniel Craig as well as a teen in OC


Ladies and gentlemen, it is Friday.

Ladies and gentlemen, you’ve had a long week. Five whole times of time’s horrid fardel bruising your shoulders, grinding you to the earth with the same regimen: You wake up, eat, work, sleep and do it all once again, as often as 52 weeks a year. Who did this to you? Who was that man who first said, “Hmm, what if we built the whole society around people doing the same thing over and over again 5 days in a row”? Possibly the son of the guy that thought you should work 7 days in a row. Weren’t you promised jetpacks? Where are the flying cars? (Helicopters do not count. ) The robot butlers? (Roomba doesn’t count number. ) What’s going on right here? Should you not take to the streets and rise up?

Ladies and gentlemen, conditions are usually intolerable and must enhance.

Ladies and gentlemen, there is good news on that front.


Ladies and gentlemen, there is a great healing push that loves you and wants better things for you. During your darkest hour (Mondays, or arguably Wednesdays, house of the haunting phrase “hump day”), this force lies in front of you, biding its time, waiting to create you into its looking after arms. This force is one of the inevitables, always growing closer, always on approach. What you just have to do is wait for it… wait for it…

Ladies and gentlemen, the weekend.

There’s a funny meme a lot of people have began to retweet every Friday mid-day. It’s a four-second video from “Saturday Night Live” in which actor Daniel Craig introduces that show’s musical guest : “Ladies and gentlemen, the particular Weeknd. ” The clip cuts off before we view the Weeknd perform his fifth No . 1 single, “Blinding Lights, ” so stripped of that context, it’s only a video of the guy which plays James Bond telling all of us what we already know: The weekend break is here, and that’s a good thing.

Usually there’s not much else to say about these rote intros that are a staple of each “SNL” show, except that will through force of sheer repetition, “SNL” has made even this little transitional tic an instantly recognizable ethnic feature of the American weekend break.

But there’s something a little weirder about Craig’s particular introduction of the Weeknd. After he says “ladies and gentlemen, ” this individual pauses, throws his hands out in a half-shrug of surrender, and then says inside a relaxed, luxurious baritone, “the Weeknd. ”


Every actor makes choices about how to get in touch with an audience beyond just the lines they’re given, as well as for whatever reason, Craig, one of the world’s most recognizable performing artists, took a minor, boring intro and transformed it through an alchemy of body language plus vocal tone to connect that a great burden have been lifted from us — the long wait for the Weeknd was over.

The Weeknd. The weekend. The weekend lifts the burden.

“Every week the responses are very similar to the last week, ” says Miles Riehle, 18, a high school senior through Orange County, Calif., which normally likes urbanism Twitter but who made the Twitter account, @CraigWeekend , that just tweets out the cut at a random time every single Friday afternoon — usually before 5 p. m. Pacific so the East Coastline can get in on the action. (That’s right: These are literally Daniel Craig Memes For Transit-Oriented Teens . ) Riehle’s tall tale account now has more than 255, 000 followers. “A lot of people have a lot of things to say about the way Daniel Craig says it, or a wide range of people have things to say about the way he moves his arms. The reply I see most often is, ‘My weekend break doesn’t get started until I realize this tweeted out. ’”

It’s true. A few recent replies:


April 9: “It’s not the weekend until this tweet arrives”

April 2: “the uniformity of this actually truly helps make my week better, realizing that this will always post simply gives me security for some reason”

March 26: “It’s not the weekend until this tweet will come, don’t you know? ”

“It’s a silly four-second video, I don’t think that it’s anything bigger than that, ” says Riehle, who is neither a Craig neither Weeknd superfan, nor a Craig or Weeknd hater. He likes them both fine, and as a member of Gen Z, he accepts posting for posting’s sake, however ephemeral, as a regular part of existence. “Am We gonna keep doing this for the rest of my life? I don’t know. ”

But there is certainly one last thing that’s well known about this silly little video clip, and it’s what happens on the very end: A reside “SNL” studio crowd erupts in ecstatic cheers after Craig’s introduction. The display aired on March 7, 2020, and then COVID-19 outbreak shutdowns put the show upon hiatus and sent the “SNL” cast to their houses. It’s an artifact from another era, the one just before this one. Over time, the program came back to the studio with precautions, but the rest of America is still waiting its turn to maintain the crowd, to listen to introductions again and make it loud when we hear the emcee.


It will happen once again. Some coming weekend, coming down the road.